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OVER
200 YEARS OF TRADITION AND TECHNOLOGICAL INNOVATION
The
family holding Viellard Migeon & Co - VMC - is one of France's
oldest companies, with over 200 years experience in the production
of
high quality steel products.
For
almost a century, VMC has been manfacturing
the World's Finest Fish Hooks.
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Jean-Baptiste Migeon,
1768-1845 |
1796
Jean-Baptiste
Migeon becomes manager of a steel forge
in Morvillars, France.
The forge’s activities soon expand and lead to the creation of
Viellard Migeon & Co, specialised in the manufacturing of nuts
and bolts in Morvillars-Grandvillars. |
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Juvénal
Viellard,
1803-1886 |
1835
The
marriage of Jean-Baptiste’s daughter, Laure Migeon to Juvénal
Viellard unites the Migeon and Viellard families. Later, their initials
are combined to form our name : Viellard-Migeon and
Co.
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1845
Juvenal
Viellard becomes sole master of Viellard Migeon & Cie (following
the death of Jean-Baptiste Migeon) and the founder of the Viellard
family dynasty. A skillful and energetic manager for 18 years before
handing the flourishing business on to his sons.....and their future
descendants. |
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1910
Start
of fish hook production. 15 expert families from Redditch (England)
are invited by Director Charles Viellard to set up a new hook department
in Grandvillars. |
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1914
Six mansions
or "Chateaux" have been built nearby the factories by 1914.
Values of rigor, austerity and hard work lead to success and profits
for Viellard Migeon & Co. |
Family
chateau |
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Treble
hook workshop |
1938
A new
factory is opened in Morvillars dedicated to manufacturing fish hooks. |
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1949
Golden Age : turnover 7 700 000 FRF / 450 employees.
VMC is leader on the French hook market |
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1969
Mr Christophe
Viellard is appointed as President and Managing Director to save VMC
from a difficult postwar period. Dual strategy : international expansion
and machine automation. |
Christophe Viellard |
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1973 |
VMC
PECHE, Morvillars (France) |
Creation
of VMC PECHE - an independant company controlled by the family holding
- following a spectacular recovery of the fish hook activity. |
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1974
First automatic treble hook machine : daily production increases from
5 000 to 60 000 pcs. |
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1981
Creation
of US subsidiary : VMC Incorporated, followed by VMC Germany, Poland,
Ukraine & Russia.
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1980s
Period
of international expansion : agreements with distribution agents
throughout the world.
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Norbert Heyer |
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1995
Creation
of subsidiary VMC EUROPE in Méziré (France) responsible
for distribution throughout Europe.
Mr Norbert Heyer is in charge. |
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becomes leader on the world treble hook market. |
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1996
Viellard-Migeon
& Co. celebrates its 200th anniversary and earns the right to
join “the
Henokiens”, an exclusive group of bicentenary family companies. |
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2000 |
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Stanislas
de Castelnau
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Creation
of RAPALA VMC CORPORATION : merger between VMC and RAPALA, world's
leading lure manufacturer. |
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2001
Arrival
of VMC PECHE's current President and Managing Director, Mr Stanislas
de Castelnau. |
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2005 + .......... VMC Today [>>>>]
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